“Xbox cannot directly advertise GTA 6 due to marketing restrictions, so the alligator console serves as a novel idea,” — Elena Iversen, economic affairs editor at Marley Stow Analytics, commented.

Timeline

Nov 1 — Xbox has introduced an alligator-shaped Series X console called X-BITE as a promotional item ahead of the GTA ...

Nov 4 — Multiple sources report that the console is being given away to celebrate the upcoming game....

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